FXCM Asia getting rebranded Rakuten Securities HK in April 2016

FXCM Asia getting rebranded Rakuten Securities HK in April 2016

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FXCM Asia, aka FXCM Hong Kong, said on Wednesday it will be rebranded as Rakuten Securities Hong Kong Ltd., or Rakuten Securities HK for short, starting 21 April, 2016.

As of April 25, broker’s website address will also be change to www.sec.rakuten.com.hk, in addition to its logo and corporate image.

FXCM Asia rebranding
Source: fxcmasia.com

The changes come as a natural continuation of FXCM Asia’s acquisition by Japanese forex broker Rakuten Securities, part of internet conglomerate Rakuten Inc.

Rakuten Securities acquired in 2015 from US forex broker Forex Capital Markets, or FXCM, its two units FXCM Japan and FXCM Asia. Although they are not part of the FXCM group anymore, the two companies continue operations under the FXCM brand using the US broker’s trading system.

The US broker had to part ways with its two subsidiaries since it suffered significant loss from the aftermath of the January 2015 crisis related to the unpegging of the Swiss franc (CHF).

FXCM Asia provides a full set of online broking services on the forex market. It supports the trading platforms Trading Station and Mirror Trader. It is registered with and licensed by the Hong Kong financial authority, the Securities and Futures Commission (SFC).

Tokyo-based Rakuten Securities was fourth in Japan in 2015 in terms of largest retail forex trading volumes, on a non-consolidated basis, and second in terms of equities volumes, according to the notice. The company offers trading in a wide range of instruments, including more than 40 currency pairs, options, futures, commodities, stocks and bonds.

The holding company Rakuten Inc. and its subsidiaries are active in a number of Internet-based businesses, including finance, retail e-commerce, travel, e-money, internet banking, and digital content. It is listed on the Japanese stock exchange. It operates across Asia, Europe, the Americas and Oceania.

Source: FXCM Asia

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